20 May, 2022


You want your company to be much busier during the holidays because that’s when you most likely make the majority of your profits. However, just because all that activity is good for the bottom line doesn’t make it easy.  Preparing for peak seasonal fulfillment is critical if you want to ensure you’ll make it through the holiday season. Simply surviving this time of year isn’t enough — you need to be a lean, mean, order-fulfilling machine that fires on all cylinders.   

This has become even more important of late, as the entire world continues to feel the effects of the pandemic. To help you prepare before you get swamped, here are some tips on peak seasonal fulfillment solutions you can use to ensure you’re doing everything you can. 


It’s nearly impossible to prepare for the season unless you know what went well last year and what needs improvement. This means you need to take a close look at your data and use analytics to figure out what you can reasonably expect for this year. 

Although you can’t predict anything with absolute certainty, forecasting based on previous results will give you more stable ground to stand on as you get ready. Pay particular attention to metrics such as warehouse stock levels, on-time performance, and which vendors or shippers were more reliable. 


Once you have a better idea of how the numbers looked last year, it’s time to put that information to use. Working closely with your 3PL partner, this is the time to work on shoring up the practices and processes you use in your warehouse and fulfillment center. 

Whether it involves optimizing your layout, streamlining pick-and-pack procedures, developing new workflows, or creating a complete overhaul, your goal should be implementing the most efficient and effective operation you can.  


Even the best-laid plans can fall apart if everyone is pulling in different directions. This is why it’s crucial to make sure your internal teams are all on the same page. It also means staying in touch with your 3PL partner and making sure your communication is a two-way street. 


Having the right 3PL company by your side is one of the most important elements of fulfillment successno matter what time of year it is. As a leader in third-party logistics services for B2B and B2C companies, WSI is ready to step in and provide you with the full benefit of our expertise and capabilities. 

From inventory management to custom packaging to e-commerce and beyond, we can provide you with a complete array of services to help you keep pace with the demanding nature of your peak season. If you want to learn more about how we can be your single-source provider, reach out and speak with one of our knowledgeable representatives. We’re here and willing to answer any questions you may have.

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